The luxury business is a dynamic and constantly evolving industry. As markets shift and consumer preferences change, luxury brands must adapt in order to stay relevant and competitive. This one-day conference will explore the current state of the luxury market, examine emerging trends and technologies, and provide insights and strategies for luxury brands looking to thrive in the years ahead.
MAIN TOPICS
- Sustainability and ethical practices: Consumers are increasingly concerned about the environmental and social impact of their purchases. Luxury brands will need to demonstrate their commitment to sustainability and ethical practices to remain competitive in the market.
- Digital transformation: The pandemic has accelerated the shift to online shopping, and luxury brands have been forced to adapt to this trend. In 2023, luxury brands will continue to invest in e-commerce and digital marketing to reach new customers and provide a seamless online shopping experience.
- Personalization: Luxury consumers are willing to pay a premium for products that are tailored to their individual preferences and needs. Luxury brands will focus on providing personalized products, services, and experiences to create a stronger emotional connection with their customers.
- Collaboration: Collaborations between luxury brands and other industries, such as tech or hospitality, will become more common in 2023. These partnerships will allow luxury brands to tap into new markets and create unique experiences for their customers.
- Emphasis on experience: In 2023, luxury brands will continue to shift their focus from products to experiences. Luxury consumers want to be entertained, educated, and engaged, and brands that can provide these experiences will be more successful.
- Emergence of new markets: The rise of the middle class in emerging markets such as China, India and SEE will continue to drive growth in the luxury sector all around the world. Luxury brands will need to adapt their products and marketing strategies to appeal to these new customers.
Keynote speakers:
Stephen Webster, Founder & Creative Director of Stephen Webster and Chairman of Garrard, Stephen Webster / Garrard
Ashok Som, Professor, Luxury brand strategy
Speakers:
Farouk Nefzi, Chief Marketing Officer, Feadship
Aleksandra Đurđević, CEO, Delta Auto Group (BMW, Mini, Honda, Maserati, KTM and DPA)
Dušan Simić, CEO, Analytical Gemology and Jewlery, B.Sc., FGG, SGC
David Margason, Managing Director of Porto Montenegro
Marinko Ukropina, Global business strategy and sustainability,Former MD, SGS Adria
Igor Višnjar, dr. med., Plastic, reconstructive, aesthetic and general surgeon, Fellow of Ebopras
Boro Vujović, Founder and Owner, Opereta Real Estate
Anica Radenović, Brand development director Fashion Company and brand manager PVH Group
Neil Emilfarb, President, Statex Group
Andrej Knez, Chief Markets Analyst, Bloomberg Adria
Moderators:
Vesna Damjanić, Editor in Chief TV, Bloomberg Adria
Nataša Davidov, Editor in Chief Luxury, Bloomberg Adria
Jelisaveta Lazarević, Chief Economy Producer, Bloomberg Adria
Ivana Laković, CEO, Luxury Integrated
Ivan Vrdoljak, Presenter/producer, Bloomberg Adria TV
AGENDA
4th October
7:00pm – Welcome cocktail
5th October
9:30am - 10:00am: Coffee, registration and networking
10:00am - 10:15am: Welcome and opening remarks
10:15am - 10:45am: Keynote speaker: "Academic approach to the luxury trends" Ashok Som, Professor, Luxury brand strategy
10:45am - 11:15am: Keynote speaker: "Pushing Boundaries in Luxury"
Stephen Webster, Founder & Creative Director of Stephen Webster and Chairman of Garrard, Stephen Webster / Garrard and Natasha Davidov, Editor in Chief Luxury, Bloomberg Adria
11:15am - 11:30pm: Bloomberg Adria analysis
Andrej Knez, Chief Markets Analyst, Bloomberg Adria and Ivana Laković, CEO, Luxury Integrated
11:30am - 11:55pm: Coffee break
11:55am - 12:50am: Panel discussion: "Navigating Changing Consumer“ Preferences"
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Farouk Nefzi, Chief Marketing Officer, Feadship,
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Aleksandra Đurđević, CEO, Delta Auto Group (BMW, Mini, Honda, Maserati, KTM and DPA)
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Igor Višnjar, dr. med., Plastic, reconstructive, aesthetic and general surgeon, Fellow of Ebopras
Moderator Ivan Vrdoljak, Bloomberg Adria TV
12:51am – 12:53 am Sponsor Spotlight
12:53am – 2:10pm: Networking lunch
2:10pm – 3:05pm: Panel discussion: "Sustainability and Ethics in the Luxury Industry"
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Dušan Simić, CEO, Analytical Gemology and Jewlery, B.Sc., FGG, SGC
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Marinko Ukropina, Global business strategy and sustainability, Former MD, SGS Adria
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Anica Radenović Brand development director Fashion Company and brand manager PVH Group
Moderator Vesna Damjanić, Editor in Chief TV, Bloomberg Adria
3:05pm – 4:00pm: Panel discussion: “Real estate luxury on Adria region”
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David Margason, Managing Director of Porto Montenegro
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Boro Vujović, Founder and Owner, Opereta Real Estate
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Neil Emilfarb, Statex Group President
Moderator Jelisaveta Lazarević, Bloomberg Adria TV
4:00pm – 4.10pm: Closing remarks and networking
*Bloomberg Adria reserve the rights to change the programme
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